Tag: #Entrepreneurship

Are Big Companies Capable of Innovation?

[vc_row][vc_column][vc_column_text css=”.vc_custom_1455879228770{margin-bottom: 40px !important;}”] Are Big Companies Capable of Innovation? [/vc_column_text][/vc_column][/vc_row][vc_row margin_top=”20″ margin_bottom=”20″][vc_column][vc_column_text css=”.vc_custom_1455878992461{margin-bottom: 40px !important;}”]The business landscape of today has changed. There are no two ways about it. The digital era is driving this business transformation and it is running at full power. Customers have become more demanding, less loyal, and have shifted their […]

True Customer Value – an Elusive Concept

True Customer Value – an Elusive Concept   Hardly anything is more elusive in the business world of today as the concept of customer value. Many organizations claim to embrace it when in reality only a handful of them truly understand the meaning behind it. Creating superior customer value is much more than tweaking a […]

Portfolio Diversification – More Products = More Customers?

Portfolio Diversification – More Products = More Customers?   Making the customer happy is no easy task. Everybody has their own preferences, wants, and desires and tend to behave differently in similar situations. Furthermore, the modern type of customer has a significantly decreased attention span and has trouble focusing his attention for long periods. This […]

Digitalization Matrix

[vc_row][vc_column][vc_column_text] The Digitalization Matrix   In order to be successful in today’s dynamic business conditions the truly modern organization must be actively operating in the digital world. This new way of running a business requires an appropriate leadership style in order to be implemented and executed in a sustainable way. Entrepreneurial management offers the right mindset […]