Conquer the Digital Market

Do your products have a digital added value?
In the age of the gadgets a big part of the customer value will be generated through digital activities.

Impact of Platforms on Established Companies

Impact of Platforms on Established Companies

The business models of platforms and traditional businesses are too diverse to make a general assessment of whether platforms as a whole present an opportunity or a threat for traditional companies. What can be determined, however, is that either way, the widespread emergence of platform businesses compels pipeline companies to action…

Platform Business Basics

Platform Business Basics

Along with the rise in popularity of the internet over the past 20 years, a number of companies have emerged whose strategy is fundamentally different than most other companies’. Some of their most well-known representatives are Google, Facebook and Uber. Their main distinguishing characteristic can be found in their business model: The platform model…